By Contributor. Updated 6:31 p.m., Friday, July 11, 2025, Atlantic Standard Time (GMT-4).
This Vincy Mas, Campari’s presence was hard to miss, both in the glass and on the ground. With an unforgettable blend of flavour, energy and style, Campari Red Passion swept through the 2025 Carnival season delivering bold experiences from sunup to sundown.
Even before the first event, Campari was already building momentum with an exciting off-trade promotion, which gave shoppers a chance to win premium event tickets, exclusive Carnival merch and an Oxygen Mas costume. This campaign turned everyday purchases into Carnival prizes.
Carnival Tuesday proved that Campari knows how to command the road. At Oxygen Mas, Campari set the tone early with a curated cocktail bar at the Cruise Ship Terminal.
Masqueraders kicked off their journey with signature Campari cocktails before storming the streets in full colour and full flavour.
The energy was electric at every major Carnival event. From Brunch and Soca at Orchard Park on July 5th to Wet Republic on Chocolate Beach the following day, the unmistakable Campari vibe pulsed through every crowd. The brand also made a strong splash at Flair and A.M. Jambouree, making sure wherever the people partied, Campari was right there, mixing, mingling and turning moments into memories.
Carnival goers showed off their love for Campari mixes with Campari and soda water among the most requested drinks of the season. Patrons flocked to the Campari bars andcouldn’t resist snapping photos with the stunning Campari promo team, who brought the brand to life with infectious energy and charisma.
Shoppers and fans were greeted by bold Campari branding at key off-trade locations proving that Campari’s Carnival presence wasn’t just in the parties, it was everywhere.
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For more information and updates, visit Campari’s social media pages @CampariCaribbean
About Campari
Campari is the iconic red Italian aperitif known for its vibrant flavor, bold heritage, and timeless appeal. As a leading global brand, Campari is dedicated to crafting exceptional moments and connections for its customers worldwide
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